Privacy Policy

Last updated August 2026

Who we are

This policy explains what Xtreme Couture Toronto does with personal information collected through this website. We are located at 700 Kipling Avenue, Etobicoke, Ontario M8Z 5G3, and you can reach us at info@xtremecouture.ca or (416) 503-1600.

What we collect, and when

We collect personal information in three situations, and only those three. We do not buy contact lists, and we do not sell or rent your information to anyone.

1. When you contact us

Our enquiry and free-pass forms ask for your name, email address, telephone number and whatever you write in the message. That goes to the gym as an email so that a member of staff can reply. We keep it for as long as we are dealing with your enquiry and for a reasonable period afterwards, and we use it only to answer you and, if you become a member, to administer your membership.

2. When you use the site assistant

The site carries an assistant that answers questions about classes, coaches and the clinic. The questions people type are recorded, together with the date, an anonymous session identifier and whether the assistant was able to answer. We use this to find questions it answers badly and fix them.

Please do not type payment details, health information or anything else sensitive into it. If you tell the assistant your name and email so we can arrange a free pass, that information is handled in the same way as an enquiry form.

3. When you visit a page or scan a code

We record which pages are viewed, which of the QR codes around the gym was scanned, what is tapped, and whether you are on a phone or a desktop. This tells us which signs and which pages are actually used.

We do not store your IP address. It is converted into a one-way scrambled value that lets us count returning visitors without being able to work backwards to the address it came from, and it cannot be used to identify you.

Cookies and similar technology

The site uses your browser's own storage to remember things it needs to work — for example, what is in your shopping bag while you browse the store. That information stays in your browser and is not sent to us. We do not use advertising cookies and we do not track you across other websites.

Other companies involved

Some parts of the site rely on other companies, and this is the complete list:

• Google Fonts supplies the typefaces the site is set in. Loading them means Google receives your IP address, in the same way it would if you visited a Google page.
• [web host — to be completed before publication] hosts the website and keeps standard server logs.
• [email provider] carries the email our forms generate.
• [payment processor, once the store takes payment] will handle store payments. Card details are entered on the processor's systems and are never seen by, or stored on, this website.

The store

The online store keeps your shopping bag in your own browser until you check out. [Confirm before launch: which processor handles payment, and whether accounts are created.] We never see or store full card numbers.

Children

Our youth programmes are for children, and a parent or guardian — not the child — should be the one contacting us. We do not knowingly collect information directly from a child through this website. If you believe we have, contact us and we will delete it.

Photographs of children are only published where a parent or guardian has given written permission, and that permission can be withdrawn at any time.

How long we keep things

Enquiries are kept while we deal with them and for a reasonable period afterwards. Assistant questions and site analytics are kept in a form that does not identify you. Membership records are kept for as long as you are a member and for as long afterwards as the law requires. [Confirm your retention periods with your accountant and counsel.]

Your rights

Under Canadian privacy law you can ask us what personal information we hold about you, ask us to correct it if it is wrong, and withdraw your consent to us using it, subject to legal and contractual limits. Write to info@xtremecouture.ca and we will respond.

If you are not satisfied with our answer, you can complain to the Office of the Privacy Commissioner of Canada.

Keeping it safe

We take reasonable steps to protect personal information against loss and unauthorised access. No website can promise perfect security, and we do not.

Changes

If we change this policy we will change the date at the top. Material changes will be brought to your attention on the site.